Betsy Devos Stands Firm For School Choice In Higher Education

Betsy Devos, the newly nominated Secretary of Education for the United States, has recently come out in support of school choice in the higher education arena. The Secretary of Education has a long history of supporting school choice in the public school system. Infant, her history of support for school choice and her advocation for low-income families were strong factors in her nomination to the position of Secretary of Equation. Devos began her political career almost three decades ago while assisting her husband, Dick Devos, in his campaign to become governor of the state of Michigan. Although Dick Devos eventually lost his bid for governor, the loss did not stop Dick and Betsy from engaging in the political efforts to reform public schools in Grand Rapids, Michigan and throughout the United States. Read her interview with Philantrophy Table.

Following her husband’s failed attempt to become governor, Betsy Devos became the head of the Grand Rapids Republican party’s effort to provide school choice vouchers to low-income students in the city. Liberals largely opposed the efforts to provide quality education to students of all background, stating that these measures would demean the public school system. The parents of the students who eventually received the vouchers, however, have expressed extreme gratitude for the effort Betsy Devos and her team made to present a quality education to their children. After achieving success through the introduction of school vouchers, the development of new charter schools, and the creation of homeschool initiatives, Betsy Devos was nominated by Donald Trump to the position of United States Secretary of Education and has began her attempt to better America’s education system on a large scale.

Because of her background with school choice initiatives, it should have comes as no surprise that the Secretary of Education would support school choice in the higher education arena. Betsy Devos has recently discussed her attempt to provide school choice options to college students by describing ways in which these efforts would benefit the students and the American economy at large. Devos stated that the current model of college awareness in the public school system has not been successful and must be replaced if Americans wish to compete on a global scale in the educational arena. Although students attending public high schools once received counsel about their options following graduation in a way that catered to the individual student’s gifts, talents, and personality, public schools now advocate a “once size fits all” approach toward student progress. Betsy Devos does not believe every student should be pressured to attend a four-year college or university and that community colleges and technical programs are viable, productive options and not fallbacks. Devos is scheduled to meet with the American Board of Higher Education later this year. Read more news on Los Angeles Times.

Presidential Elections Good News For Ad Revenues

An online report indicated on Wednesday that the campaign of Senator Bernie Sanders, a candidate seeking the Democratic Party’s nomination, plans to purchase up to $300,000 worth of television advertising spots in Minnesota, says his media representative Jon Urbana. Democrats will caucus in that state on March 1st. Senator Sanders won a huge victory over rival Secretary Hillary Clinton during the New Hampshire primary on Tuesday.

Meanwhile, another news report on Wednesday indicated that a super PAC supporting Republican presidential candidate Governor Jeb Bush may purchase a staggering $1.7 million in campaign advertising in the South Carolina marketplace in advance of next week’s upcoming primary. The money reportedly will flow into radio, television and digital ads.

Aggressive spending on campaign advertising by some candidates has sparked media speculation that large ad spot buys will prompt other contenders for the nomination in both parties to invest heavily in advertising also, in order to seek to blunt the impact of competing ad campaigns.

Media experts have also noticed a change in ad purchasing by some candidates during the 2016 presidential race. In the past, many campaigns sought ad space on stations with the most significant market shares. However, this year, more purchases involve carefully targeted ads, seen by larger numbers of undecided viewers who might find the material influential in determining their votes.